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  • td91
    Forum Junkie
    • Feb 2013
    • 427

    #1

    New marketing approach?

    While doing my daily trademe search for new listings, I come across this. Possible new marketing approach? - Bit of a laugh

  • Jimmythepants
    Freshie
    • Dec 2010
    • 43

    #2
    Very funny, looks like their saying it's only suitable for single mothers or old men!

    Comment

    • td91
      Forum Junkie
      • Feb 2013
      • 427

      #3
      Exactly plus a person in every picture, 1-2 pictures with people in them, ok. But all of them...

      Comment

      • Jimmythepants
        Freshie
        • Dec 2010
        • 43

        #4
        It's quite cunning from a objective point of view as it is hard to focus on the details of the house.

        Eg; the picture of the bathroom is dominated by the mother and baby and distracts you from the dated and bland room.

        Also the back yard is just a washing line but again all you see is the girl hanging up baby clothes.

        Comment

        • ammar
          Opinionated
          • Jun 2010
          • 232

          #5
          Originally posted by Jimmythepants View Post
          It's quite cunning from a objective point of view as it is hard to focus on the details of the house.

          Eg; the picture of the bathroom is dominated by the mother and baby and distracts you from the dated and bland room.

          Also the back yard is just a washing line but again all you see is the girl hanging up baby clothes.
          I agree, even i have not pay attention there was a bathroom photo. Have you ?

          Comment

          • Shane D
            Fanatical
            • May 2008
            • 1047

            #6
            I like it. Very creative.

            Something different to the literally thousands of properties I have looked at on Trademe over the years.

            Shane

            Comment

            • donna
              Administrator
              • Aug 2003
              • 10072

              #7
              What will it go for?

              cheers,

              Donna
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              Comment

              • Micholas
                Opinionated
                • Mar 2011
                • 132

                #8
                Very smart idea. Including the mum and baby in the photos they are making it easier for families to relate to the property and visualise themselves living in the house. I wonder what the stats are for male/female searching on trademe for a home?

                Comment

                • NovInvestor
                  Addicted
                  • Jul 2010
                  • 983

                  #9


                  this one is way better!

                  Comment

                  • Micholas
                    Opinionated
                    • Mar 2011
                    • 132

                    #10
                    That outlook is a bit grave for me...

                    Comment

                    • Leftette
                      Banned
                      • Jun 2013
                      • 1980

                      #11
                      Marketing wise, a dead end for sure. Needs some life breathed into it. Of corpse, the agent has tried their hardest.

                      Comment

                      • speights boy
                        Fanatical
                        • Aug 2008
                        • 7935

                        #12
                        I think the agent used a ghost writer for that copy; however there is no doubt the vendor's spirits will be lifted if it works.

                        Comment

                        • Leftette
                          Banned
                          • Jun 2013
                          • 1980

                          #13
                          I can't cadaver the fact that it went to print.

                          Comment

                          • Shane D
                            Fanatical
                            • May 2008
                            • 1047

                            #14
                            Originally posted by NovInvestor View Post
                            Great central location. The dead centre of Auckland .

                            Shane

                            Comment

                            • Wayne
                              Fanatical
                              • Jun 2004
                              • 10899

                              #15
                              and so they start

                              Comment

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