Interesting article.
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It's all awful. Tui, a DB brand (wholly owned by Heineken Asia Pacific,
wholly owned by Heineken) attempts to appeal to yobs and boors and
idiots. Steinlager appeals to moneyed middle-class types who like rugby
and tennis. Speight's appeals to people who are subconsciously attracted
to cowboys. Macs appeals to people who think they're drinking craft
beer. And so on. It's all garbage in the pursuit of selling garbage. I
hate it so much.
wholly owned by Heineken) attempts to appeal to yobs and boors and
idiots. Steinlager appeals to moneyed middle-class types who like rugby
and tennis. Speight's appeals to people who are subconsciously attracted
to cowboys. Macs appeals to people who think they're drinking craft
beer. And so on. It's all garbage in the pursuit of selling garbage. I
hate it so much.
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